Services
What I do
I help early stage teams move from ideas to traction through structured thinking and hands-on execution.
How I do it
I usually start with a diagnostic or project audit. I frame the situ, map the goals§ and constraints, and present a plan of action to be executed either by myself or by your team.
If the working style fits and the needs grow, the collaboration can extend into a longer execution partnership.
Some things I help with
- Converting early concepts into workable business models.
- Defining customers, markets, and the first version of the offer.
- Identifying constraints and simplifying the path to traction.
- Scoping MVPs that are buildable and testable.
- Designing action plans to clarify priorities.
- Creating weekly execution systems that keep the team moving.
Beyond startups
I also work on projects that need structured reasoning and creative thinking, including:
- Conceptual and creative research.
- Cultural and narrative strategy.
- Cross-disciplinary projects involving value, meaning, and systems.
If you've a project you'd like some input on I'd love to hear about it. Just get in touch.